Christmas Lunch with Mitch
Jonathan Levitt and I had the opportunity today to grab a fast lunch with our old friend and advisor Mitch Joel, social marketing guru to the stars. It was a regular "old boys" reunion with Andy Nulman of Airborne Entertainment dropping by to say hello followed by John Sclapari from 24/7 Real Media
This end of year annual lunch has become somewhat of a tradition where an old war horse (me), and young turks (Mitch & Jonathan) exchange thoughts on where this crazy business is going to be a year from now.
Here are our top five predicitions for next year
1) Porn shops and cybercriminals will continue to increase their hold on Second Life.
2) The number of Blogs, Vlogs, and Podcasts will continue to increase with content and quality decreasing in direct proportion
3) The customer experience, both online and offine will rise to the top of the CRM foodchain as the most important element in determining overall customer satisfaction.
4) Google will use YouTube to launch a traditional television network using CGC as the primary source of programming
5) Can't resist this one - iPerceptions will continue to grow at triple digit rates and its iPSI satisfaction index will be recognized as the only true measure of online customer satsifaction.
From everyone here at iPerceptions we wish you and yours holiday greetings and a happy and prosperous New Year
