The x-men x-factor

If you've been following the newswire, you've probably seen that we've put out a press release formally announcing the founding members of our advisory council. We're extremely proud of the team we've assembled to help guide and nurture us. Each of our members is a recognized thought leader in his field. Their unique skill sets will help make it possible for us to mature our technology, refine our research methodologies, and grow the iPSI.

I'd like to talk briefly about the dynamic power players we've brought together. Bryan Eisenberg is a recognized worldwide as an expert in online marketing and marketing analytics. Avinash Kaushik is a published author and analytics evangelist, whose blog, Occam's Razor, is read by hundreds of decision makers every month. Mitch Joel is a renowned blogger,speaker, and communications visionary, who is highly active with the Canadian Marketing Association.

Continuing with this star-studded lineup, Alex Lowy is a sought-after strategist, who co-founded Digital 4Sight, a global technology think tank. Dr. Antonio Ciampi brings academic clout to our council; his post-graduate education includes both a Ph.D (Queen's University) and a Doctorate in Physics (University of Rome). Last, but certainly not least, is Nicholas Coutts, a leading routes to market specialist, who has helped many A-list clients maximize market share, profit, and brand objectives.

In a way, I (we) feel like a hockey general manager, who just finished signing six of the most talented and sought-after free agents available. We're really excited about our team, and we're sure that their insights will furnish us with huge competitive advantages moving forward.