Blogging on the 4Q Community

If things have gone a little bit quiet on Turn up the Silence lately (there's a strange type of pun in there that even I'm not sure I grasp!), it's because we've been blogging about all the 4Q buzz over...

Content-rich sites lead the way in task completion and customer satisfaction

As the second half of our 4Q state of the union (click here for the first part), we looked at task completion and customer satisfaction across 20 industry verticals. We found that content-heavy sites are delivering superb value to their...

American Websites Falling Behind in Customer Satisfaction and Task Completion

We just completed a detailed analysis of international 4Q survey data since launch (March 2008) for all industry sectors and we found that American websites were lagging behind in the crucial areas of task completion and customer satisfaction. American sites...

Website Optimization & Visitor Task Completion

Here's the deck we presented as part of last week's installment of the Online Marketing Connect Institute webinar series. The presentation details how you can use powerful metrics like task completion and free tools like 4Q to craft winning user...

Happy Birthday 4Q!

4Q was launched one year ago yesterday. In only twelve months, she's racked up the following stats: - Over 2 million respondents - Thousands of active users - 9 million + data points - Adoption in over 100 countries in...